Style Inspiration: BROO.OKK by Javier Ventoso

Afro Hairnews
Jun 2
2 min read

Brotherhood, Diversity, and Resilience

Life is a journey of meetings and farewells, of paths that cross and part ways - but destiny always finds a way to reunite those connected by the essence of who they are. BROO.OKK is more than a men’s hair collection; it is a tribute to evolution, identity, and the strength born from diversity.

From childhood, on the sand of the beach, to maturity marked by the trials of fate, these men wear their life stories in their hair. Time, distance, and experience have left their marks - not only on their spirit but also on their image.

Each style in this collection represents a phase, a challenge, an evolution:

Freedom and essence: Natural, tousled hair full of movement. Unruly curls, rebellious waves, and lightweight cuts that evoke the days of youth—where everything was play, unity, and shared dreams.

Maturity and battle: Structured cuts, sharp lines, precise geometries, and undercuts that reflect the invisible scars time leaves on each of us. Sober hairstyles that narrate struggle, distance, and personal growth.

Strength and resilience: Intense textures, wet-hair effects as if soaked with the sweat of effort, worn tones reflecting lived experiences and the road traveled. Every strand tells a story, each style a symbol of overcoming.

The protagonists of this story:

Afro hair: Volume and definition as symbols of power and pride. Fades and tapers that play with structure to highlight personality.
Straight and wavy hair: Long and short styles navigating between order and chaos—polished, yet full of character, showing that life is never a straight line.
Curly hair: Mid fades and relaxed styles that evolve with the story—from the carefree nature of youth to the strength of maturity.